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Novosoft Partners with SoftGen Australia to Increase Availability of Their Backup Solution in Australia and APAC

Novosoft, an international provider of innovative software development and IT-consulting services, has announced a new partnership with SoftGen Australia, to distribute Novosoft's proprietary software Handy Backup across the APAC region.

Alliance, Ohio, April 13, 2010 - Novosoft, one of the leading vendors of software backup solutions worldwide, announced that it has entered into an agreement with SoftGen Australia Pty Limited, an Australian value-added distributor. Under the terms of the agreement, SoftGen Australia will promote and sell Novosoft's flagship product Handy Backup through its partner network.

"We are delighted to have reached an agreement with such an experienced company and add them as a Value Added Distributor," said Nataly Sigaeva, head of Novosoft's marketing department. "We believe that their solid knowledge of the APAC market will further enforce Handy Backup's position as the most prominent and full-featured utility in the area of backup and security."

Under the agreement, SoftGen Australia will assist in the expansion of four Novosoft's titles of backup software: Handy Backup Standard, Handy Backup Professional, Handy Backup Full and Handy Backup Server. The entire network of resellers, SI's, VAR's, OEM's and system integrators will have full access to Novosoft's training and education services and will be backed up by Novosoft's own support and engineering team.

About Novosoft

Established in 1992, Novosoft develops and markets a range of software solutions for individual PC users and small business networks. Novosoft's flagship product Handy Backup is an award-winning backup software for Windows platform. Prices of the software range from $ 39 for Standard edition to $ 599 for a network backup edition called Handy Backup Server. For more information, please refer to the product website at

About SoftGen Australia

SoftGen Australia Pty Limited is a Sydney-based value-added distributor that provides a wide range of IT services in Australia and APAC. Featuring an extensive network of channel partners, the company specializes in software solutions designed to speed time-to-market, increase security and lower costs of doing business. To learn more, please refer to


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